Get Inspired with us!
Are you ready to KICK OFF and BUILD your Social media Strategy?
TIP #1 
Start by evaluating your current situation to prepare your plan 
If you are not sure where to start, ask your self a few questions that will help you EVALUATE your current strategy to define your ROUTE:
-What is working?
-Who is your ideal customer?ย
-Where do they hang out or converse?
–What is your most valuable channel?
-Where should you focus your efforts on?
-Where are there opportunities for growth?
–What platforms are not working?
-How much effort are you wasting?
-What are your competitors doing?ย
TIP #2 
Set your own metric baselines and ACHIEVABLE goals.
A baseline could be total followers, daily mentions, weekly engagement, or really any metric that your company cares about. Researching these baselines before setting any goals is essential. At Mantra we use the SMART Methodology: Specific, Measurable, Achievable, Relevant and Time-bound.
TIP #3
Break goals down into inputs and trackable metrics
These inputs can be tasks, to-dos or experiments that you can run to hit those goals. It doesnโt matter what you call it, they just need to be actionable, relevant and trackable.
Example of tasks:
Research our competitors in the running industry on social media.ย Outline a posting schedule that coincides with big running events.Brainstorm how we can use our brand colors and logo more.Reach out to 10 running influencers and ask to collaborate.
Example of experiments:
Implement our new brand colorsPost 2x more frequently than we have been and track follower increases.Buy $20 of Instagram ads to reach moreCollaborate with 2 influencers on Instagram and promote it on our other social channels.
TIP #4
Create a CALENDAR of posts
Take the best times to post on social media into consideration (this will probably require some research into when your audience is active). Itโs really up to what your business wants to achieve and how much they want to plan in advance. Look up CALENDAR TIMELINES for Social Media and start building your own.
Here at Mantra we take our Social Media plans very seriously and we are READY to help you succeed.
How is your LEAD GENERATION game going?โ
If you are thinking about growing your business, but you lack the knowledge on managing Online Lead Generation tools, we are here to help YOU accelerate success. โ
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While you make up your mind about hiring us, here are a couple of facts about online lead strategy:โ
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Is way more affordable than traditional offline lead generation (in some cases even free) you can use different methods such as Blogging, Youtube videos, Social media posts to generate content, communicate it in a creative and efficient way โ IT is a 100% targeted – By using methods like Facebook Ads, blogging or email marketing, you have a much easier way to filter out unqualified leads.โ TIME BOUND – meaning is more time efficient. โ
If you are leveraging the power of the internet to hunt down and contact leads, you can achieve better results than traditional marketing methods in about one percent of the time.โ
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How to FUEL your business ๐
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How do you boost visibility and increase sales while sustaining a profit with a converting offer? Here are some helpful steps to follow from your Mantra team:โ
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1. Use Social Media – have a plan, have a strategy and invest in Ad Campaigns for each platform โ๏ธโ
2. Use of creative Videos (for tutorials, product launch, services highlights, success stories) ๐โ
3. If you haven’t yet – start Blogging now and add value with the content you shareโ
4. Understand SEO – if you don’t know how to use these tools, hire US, we are here to help youโ
5. Leverage Influencers for your business and your target๐ฏ
6. Build a Lead Magnet – offer a solution to your audience pain points for an exchange of their information using a GREAT lead magnet in the form of surveys, e-books, Videos, etc๐งฉ
7. Use e-mail Marketing sequences – be authentic, be relevant and transparent with your audience ๐โ .
At Mantra we are ready to hep you become more successful and guide you to the right path to Accelerate your growth. โ
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TUESDAY TIPS ๐กโ
We often get asked about Social Media Ad Campaigns?โ
โถ๏ธ How much to invest? โ
โถ๏ธ How big do we go?โ
โถ๏ธ How long do we run it for?โ
A few important things to consider before you launch your Campaign:โ
1. Understanding WHO is your TARGET๐ฏ take the time to test your audience, find out who your buyers are.โ
2. Utilize your budget wisely ๐ฐ Instead of spending all your marketing budget in one huge campaign, focus on spending small amounts on Hyper-Targeted marketing.โ
3. ๐ TESTING- Test your campaigns, analyze the results and OPTIMIZE your next Marketing Campaign CTA.โ
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You need help building, launching and testing your Marketing Campaigns?
We often get asked “How do I sell my products through Social Media?” โ
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โ๏ธ First things first! you need to understand that people are connected through the stories you tell, not the products you offer. โ
๐Your products could be of the best quality and price in the market, but if you don’t tell your story the right way to connect with your audience, then your brand will not get identified by your target. โ
โ๏ธYour brand image depends on the stories you tell and your message should be relevant, inspiring and actionable. ๐ ๐ฐ ๐โ๐จโ
